Working Wales tasked us to implement a pan-Wales campaign to encourage users to sign up for job information through their database.
We decided to focus on lead generation for Working Wales’s campaign as we determined that this method would generate the highest amount of email sign-ups to their job vacancies list.
The target audiences were between 16-55. Ads were created in both Welsh and English to reach a wider audience.
- 753,174 Impressions
- 21,408 Clicks
- 2.84% CTR
- 2,522 Leads